Work Experience
Modicum
September 2019 - Present
Content Writer | New York, NY
Lead client calls on behalf of content department, including pitching and defending concepts, brainstorms, and workshops
Write and edit clear and persuasive copy for presentation decks, websites, social, video, case studies, proposals, and more
Leverage content planning and strategy to achieve client business goals
Conduct research and interviews to find and tell the most compelling stories
SLS Consulting
May 2017 - May 2019
Freelance Writer | Remote
Wrote and edited reader-friendly blogs and website copy on a wide array of complex legal concepts and cases
Conducted research to support and validate attorney explanations and recommendations
CPPI
May 2017 - September 2019”
Senior Communications Coordinator | Gainesville, FL
Managed content development, writing, and editing of press releases, newsletters, website copy, and event marketing materials
Led social media strategy, content development, and measurement across four channels
Exactech, Inc.
January 2017 - May 2017
Marketing Communications Intern | Gainesville, FL
Researched complex medical product descriptions and translated them into easy-to-understand brochure, ad, article and website copy
Coordinated events, including planning location, advertising opportunities, and direct mail campaigns
The Agency
January 2015 - May 2017
Account Supervisor | Gainesville, FL
Led a team of creatives and strategists in pitching and executing print campaigns, and microsite development
Education
Bachelor of Science in Advertising
University of Florida, Gainesville, Florida
August 2013 - May 2017
Major: Advertising
summa cum laude